[Video] Ford Trucks Italia presenta al Transpotec il suo nuovo AD, Lorenzo Boghich

Ford Trucks Italia ha presentato a Transpotec Logitec 2022 il suo nuovo amministratore delegato, Lorenzo Boghich. In questa video intervista, il neo AD ci parla non solo della presenza – per la prima volta – di Ford Trucks alla rassegna milanese, che si è conclusa domenica 15 maggio, ma anche dei più immediati obiettivi che si è posto per l’inizio del suo mandato.

Ford Trucks in Italia: gli obiettivi di Lorenzo Boghich

La casa costruttrice, presente in Italia dalla primavera del 2019, ha esposto in fiera il modello di punta F-Max e annunciato novità di gamma per il prossimo autunno allo IAA di Hannover (ve ne parleremo…). Il nuovo amministratore delegato punta a incrementare la quota di mercato del marchio Ford Trucks in Italia, puntando a superare il 5% nell’arco del prossimo anno e mezzo.

In primo piano

Si è tenuta giovedì 16 ottobre la seconda edizione di innovationT, la giornata di informazione e dibattito creata da evenT che quest'anno ha avuto come tema portante l'evoluzione tecnologica al servizio della sicurezza nell'autotrasporto.

I contratti di servizio Volvo sono pensati per offrire, tra le altre cose, manutenzione preventiva, ricambi originali e monitoraggio digitale. Soluzioni personalizzate per camion diesel, elettrici e usati, con il vantaggio di ridurre i fermi imprevisti, ottimizzare i costi e garantire la continuità ...

Isuzu ha di recente rinnovato la propria offerta di prodotto sia nel segmento ‘Light Duty’, ovvero del truck leggero (da 3,5 a 7,5 ton), sia in quello ‘Medium Duty’, cioè dei medi (con massa totale fino a 14 ton). Non si tratta di un semplice ritocchino, bensì di qualcosa di più sostanzioso, che int...

In questo speciale digitale, che potete scaricare e leggere gratuitamente, facciamo il punto sui tre modelli DAF che faranno parte della nuova line-up a zero emissioni allo scarico.

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In questo video ripercorriamo tutte e 9 le tappe dell'IVECO S-Way Tour 2025, partito da Brescia e conclusosi il 21 giugno a Catania.

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Sfoglia comodamente la nostra rivista cartacea e rimani aggiornato!

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[Video] Ford Trucks Italia presenta al Transpotec il suo nuovo AD, Lorenzo Boghich

Ford Trucks in Italia: gli obiettivi di Lorenzo Boghich

In primo piano

innovationT 2025, ecco il video racconto della giornata

Ecco i contratti di servizio Volvo, pensati per proteggere la flotta e ridurre i costi operativi

Isuzu aggiorna le Serie F e N. Tante le novità della settima generazione: ve le raccontiamo qui

La gamma attaccata alla spina. Il nostro speciale digitale sull’offensiva elettrica DAF

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Sfoglia comodamente la nostra rivista cartacea e rimani aggiornato!